Fraser Motorcycles
Re-designing the digital experience for the largest Motorcycle chain on the East coast using the Shopify platform.
The overall objective of this project was to provide customers with a better digital experience of Fraser Motorcycles, and to improve e-commerce growth.
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Image courtesy of Harley-Davidson |
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Shopify Ecommerce
Fraser Motorcycles Digital Transformation
The brief, in brief; Fraser Motorcycles were looking to improve their online experience to match their high quality service within motorcycle dealerships.
The overall objective of this project was to provide customers with a better digital experience of Fraser Motorcycles, and to improve e-commerce growth.
Overview
Industry
D2C Auto, Accessories, Apparel
Technologies
Shopify
REV
Gorgias
Podium
Plytix
Stock-Sync
Opportunity
Fraser Motorcycles aimed to align their online experience with the high-quality service found in their dealerships.
Recognising the gap in their digital offering, they sought to revamp their Ecommerce platform to better serve their customers and capture growth opportunities in the digital space.
Outcome
The project successfully redefined Fraser Motorcycles' digital presence through the Shopify platform, enhancing the customer journey online.
This digital transformation facilitated a significant improvement in Ecommerce growth, ensuring that their online service quality now mirrors the exceptional standards of their physical dealerships.
Get in Touch
Let's Create Your Shopify Story
Ready to embark on a journey to redefine your Ecommerce presence? Contact us to discuss how we can collaborate to bring your unique vision to life in the Shopify ecosystem.
Reach Out Today and let's transform your ideas into an engaging, successful online store.
