Park Bikes Shopify Ecommerce
Digital

Park Bikes Shopify Ecommerce

Elevating Park Bikes: A New Chapter in Digital Commerce In the world of cycling retail, staying ahead means not just keeping up with trends but setting them. Park Bikes, a beacon for enthusiasts...
Velofix Rozelle Shopify Ecommerce
Digital

Velofix Rozelle Shopify Ecommerce

Velofix & DAC Design: Pioneering E-commerce Innovation Since its inception in 2007, Velofix has been more than a bike shop; it's been a cornerstone for cyclists in the community, offering unpar...
INEOS Grenadier
Retail

INEOS Grenadier

Functional & aspirational, designing retail experiences for a community of off-road enthusiasts.
Harley-Davidson Newcastle
Retail

Harley-Davidson Newcastle

Harley-Davidson Newcastle, a blend of tradition and innovation.
Latteria x Withoutani Apparel
Apparel

Latteria x Withoutani Apparel

A fresh new look for an iconic local cafe in Darlinghurst.
Clarence Street Cyclery
Retail

Clarence Street Cyclery

Architecturally, the fit-out is sensitive, sustainable and innovative.
Horgans Digital Transformation
Digital

Horgans Digital Transformation

The objective of this project was to provide customers with a better digital experience of Horgans
Women’s Cycling Store
Retail

Women’s Cycling Store

Design, direction and construction of Australia’s first Women’s Specific Bicycle store.
Fraser Motorcycles Digital
Digital

Fraser Motorcycles Digital

Re-designing the digital experience for the largest Motorcycle chain on the East coast.
Woolys Wheels x Rapha
Apparel

Woolys Wheels x Rapha

Creating an apparel collection for a Paddington retail icon.
Latteria Darlinghurst
Brand

Latteria Darlinghurst

A fresh new look for an iconic local cafe in Darlinghurst.
Ride Repairs
Brand

Ride Repairs

Knowledge and detail technically is only surpassed by his love of the sport.
Clamont Finale
Product

Clamont Finale

Built by award winning Australian frame builder Geoff Scott.
Clarence Street Cyclery Rebrand
Brand

Clarence Street Cyclery Rebrand

A reflection of 40 years of an institution.
MAAP x CSC 2.0
Apparel

MAAP x CSC 2.0

A Clarence St Cyclery Collaboration project with Melbourne cycling apparel brand - MAAP.
MAAP x CSC 1.0
Apparel

MAAP x CSC 1.0

A Clarence St Cyclery Collaboration project with Melbourne cycling apparel brand - MAAP.
Attaquer x Reg Mombassa 2.0
Apparel

Attaquer x Reg Mombassa 2.0

Combining art with sustainable apparel design.
Attaquer x Reg Mombassa 1.0
Apparel

Attaquer x Reg Mombassa 1.0

Limited edition cycling kits in collaboration with Australian artist and musician Reg Mombassa.
Clamont Henri
Product

Clamont Henri

Repeating a collection of beautiful Australian hand made bicycles.
Shan Jiang Collaboration
Illustration

Shan Jiang Collaboration

Creating beautiful spaces requires a combination of product and experience. I worked with Shan Jiang a London based illustrator to create artworks for Clarence St Cyclery’s main store, bicycle ser...
Ken Taylor Collaboration
Illustration

Ken Taylor Collaboration

Creating beautiful spaces requires a combination of product and experience. I worked with Ken Taylor a Melbourne based Illustrator and Designer who works primarily within the music industry and is...
Trek Bicycle Store
Retail

Trek Bicycle Store

New Store Design of Australia’s first Trek Bicycle concept store.